fbpx

9 Steps to Successful Event Management

by | Feb 8, 2013 | Project Management

Procrastination can be a good thing sometimes, ideas can be incubated and brewed further which in term can result in a greater outcome.  However, when it comes to event management procrastinate on the creative theme but start planning the event as early as possible.   The secret to a sensational event is early and detailed project planning.

Planning should include 9 key elements for success:

Purpose – Why are you having the event? Is it a rare networking opportunity? To highlight exciting opportunities with new technology?

Outcomes – Each outcome statement suggests a different approach to strategy, content and marketing. An example might be: “delegates will have opportunities to sample suppliers’ products and services”.

Size – Target market analysis will help ascertain the number of candidates you might expect. Size dictates venue, catering and logistics required as well as marketing goals.

Strategies – Strategies are about how to achieve your outcomes. Eg: the theme, speaker’s schedule and topics, hospitality, security, technology. Each strategy must be thoroughly planned and aligned with the purpose, the target market and key messages.

Timeline – Unlike many general projects, planning an event will have strict deadlines with little margin for error. For this reason it is vital that planning begin early.

Budget – Be realistic about how much you can afford and what you would like to receive for your investment. Research will help you identify where you can receive the best value for money.

Responsibilities – An often undervalued skill in event project management is the ability to delegate appropriately. The co-ordinator ensures there are people available when needed with skills to undertake all the tasks required to implement strategy.

Risk Assessment – No plan is complete without a detailed risk assessment and strategies to manage risks as they emerge.

Measurement – You will want to repeat a successful event, so include ways to effectively measure achievement of outcomes.

Recent Blog Posts Testimonials

“Working at my own pace online and the response time to emails and responses were always great”

Ekaterina Sidorova
Lend Lease

“…I originally enrolled in Transformed’s Diploma of Project Management on the basis of their flexibility. ..As I subsequently discovered, Transformed’s approach extends even further to include ‘one on one’ coaching sessions… and adjusting the training to fit in with the client..”

Michael Irwin
Austrade

“I am very satisfy with the study”

Eric Lam

“I also want to take the opportunity to thank you for all your help during my studies. I think your training company is very professional and I would endorse you and Transformed to anyone looking to study distance learning”

Doug Madarovski

“The excellent and prompt communication from my assessor”

Cert IV in NatHERS Assessment student

“I found the course easy to follow and navigate through. I would recommend this course to others”

Ekan
August 2018

“I am so appreciative of you and Transformed for your flexibility and support- THANK YOU”

Louise Anderson
Cert IV in P & C student - May 2020

“Always good and prompt feedback from Michael”

John Logan
Draft Comps Services

“Easy to deal with”

Laura Lace

“I’m extremely impressed by The Cert IV in HEES delivered by Transformed. It is a fantastic, relevant, and interesting course with great content. The study materials and assistance have been exceptional. Thanks again to Transformed for their support”.

Matt Wade
Cert IV in HEES Student – April 2022.

“Phenomenal course to understand contract management in the best way possible. I am working as a Procurement Manager and never understood contract part completely but this course helped me to understand key points of contract management. Thanks to author for creating this wonderful course. ”

Nitin
Student - Introduction to Contract Management - August 2021

“I think everything worked very smoothly”

Susan Mariott
Quality Home Design and Drafting Service

“Thanks for your support over the years and I look forward to doing more courses at Transformed in the future”.

Gerard
Cert IV in HEES - March 2022

“Just wanted to say thank you so much for offering such a great course, I have really enjoyed studying my Certificate IV in Home Energy Efficiency and Sustainability with Transformed”.

Melanie
Cert IV in HEES student, July 2021

“All round I’ve been really impressed with how professional everyone at Transformed has been”

Anna
Diploma of PM

“The course is really well organised, your videos and zoom meetings were extremely helpful, the platform functions perfectly, your response time to queries and questions is always prompt and overall it is just been a wonderful experience”

Melanie
Cert IV in HEES student, July 2021.

“I want to thank you for providing that encouragement and feed back at appropriate times. You make me and I’m sure all students, feel special and like we are getting personal assistance, which I have received. I don’t know how you manage all that you do but you do it well. Thank you”

Darrell
Cert IV in NatHERS Assessment student

“Learning – I have now fine-tuned my existing skills”

Brian Peterson
Moreton Bay Regional Council

“Don has been a terrific teacher and very prompt with feedback throughout the whole diploma, which has been great!”

Anna
Diploma of PM

“The self-paced learning it allowed me to work whilst studying”

Haylea Edwards
Efficient Living

“Just wanted to say thanks for putting up with me and getting me over the line!! Which I know was a bit difficult with no background in the industry!! Thanks very much and I look forward to starting my business and conquering the world as an Energy Rater!”

Laura Lace

“The most practical and well organised course I’ve been involved with, perfect for anyone with a demanding full time career and family commitments. My facilitator was extremely helpful and being part of the construction industry applied a very focused approach to the course content which assisted me in completing my studies, Would strongly and have already recommended Transformed to those looking to complete their Cert IV and Diploma in Building and Construction. Thanks for all your efforts and support.”

Aleks Petrovic
Cert IV and Diploma in Building and Construction Student

“Ease of delivery, completing from work”

Simone
Qld Health

“I engaged Michael Young from Transformed to assess me for the Australian Institute of Project Management Certified Practicing Project Manager. I wanted to be certified as I wanted to verify that the skills and knowledge was in line with industry best-practice. At first it seemed a bit daunting, however, Michael made the process very easy, providing templates for references and self-assessment as well as providing a list of the project management documents I would need to provide as evidence. The assessment interview was very relaxed and more like a conversation than an assessment, which brought out the best experiences to evidence my capabilities. Because of Michael’s current government security clearance, we were able to look at specific of particular projects, rather me than having to spend a heap of time sanitising documents. Since the assessment, I have been successful in gaining a promotion..”

Mike McCarthy

“My assessor was absolutely fantastic and I couldn’t have achieved this without her encouragement and guidance’.

Simone
Cert IV in Procurement & Contracting - March 2022

Completing my CPP41119Certificate Home Energy Efficiency & Sustainability course has been a significant step in my professional journey.
Thank you for your support and guidance and every single subject in this course you have taught me

Amir
Cert IV HEES student - April 2024
Archives